*SOLD OUT<br>BEER<br>WALTER'S BEER #19493 or #19494 olr147

Photo shows RMT-96392 as WALTER'S BEER #19493, also available as WALTERS BEER #19494.

NOTE:To get both roadNUMBERs you need to order two(2) of this item number.

Started in Eau Claire, Wisconsin - the Walter Brewing Company was a mainstay in Wisconsin and surrounding areas. Not nearly as well-known as Busch or Pabst, by 1950 the Walter’s family was the largest brewer in America. John Walter graduated from Chicago’s Siebel Brewing Institute with August Busch III. Clearly the two paid attention in class. But the bigger marketing budgets of the national brands were too much for the family, forcing all but Walter’s Brewery in Eau Claire to close by the 1970s.

You Can't Keep a Good Beer Down In 1980, Walter’s Brewing Company peaked at 80,000 barrels per year, but quickly declined in the face of increasing competition and changing customer taste. The light beer revolution and innovations in packaging left Walter’s far behind. An attempt by Chicago businessman Michael Healy to revive the operation resulted in the short-lived Hibernia Brewing Company. Members of the Walter’s family stayed on in key positions, but despite a temporary resurgence and the popularity of a new outdoor beer garden, the tradition was over. The brewery closed its doors in 1989. The site has since been razed. Brewmaster John Walter died in 2004. The pride of Eau Claire and a precious piece of history was lost.

STO-RMT96392